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Since 1979, millions of women around the world have trusted Wet n Wild in delivering prestige-quality cosmetics at an affordable price. A division of Markwins North America, Wet n Wild fuses high-performance formulations with the hottest palettes to offer women a full range of superior cosmetics at an unbeatable value.


To deliver prestige-quality cosmetics at an unbeatable value.


DID YOU KNOW?



  • We are the #1 value brand in America. No, we did not name ourselves this.

  • We partner with celebrities to create amazing products and looks. Oh, did you not hear about it?

  • We are cruelty free, and always have been!

  • Our products have always, always been some of the best-priced on the market and it’s not like we use different materials to make them than our competitors. Know what we’re saying? We care about you.

  • We hear all the time “wet n wild was the first makeup I ever bought,” and WE LOVE THAT.

  • We listen to our customers and fans! Here we are on Facebook, Instagram, Twitter, and YouTube. Leave us a comment— we actually read them!

  • We love our black eyeliner pencil, and so does everyone else. You know how we know? We sell a black eyeliner pencil EVERY 20 seconds.


Wet n Wild cosmetics are available in selected Clicks Stores.

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Featured Products

Colour Icon Eyeshadow Collection in Comfort Zone
Colour Icon Eyeshadow Collection in Comfort Zone
Megalast Lip Colour in Sugar Plum Fairy
Megalast Lip Colour in Sugar Plum Fairy
Megalast Nail Colour in Wet Cement
Megalast Nail Colour in Wet Cement
XXL Lash Mascara Carbon Black
XXL Lash Mascara Carbon Black